WARNER BROS. CONSUMER PRODUCTS TEAMS UP WITH FAMED FASHION DESIGNER BLAYNE SIEGEL, KINETIX OWNER, ON CO-BRANDED LIMITED-EDITION COLLECTIONS FEATURING THE WORLD OF BATMAN
LOS ANGELES, CA – August 22, 2011 — Warner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, has partnered with fashion designer Blayne Siegel to set in motion a collection of men’s and women’s premium casual apparel by Kinetix. It will be inspired by one of the most legendary characters in comic book mythology, Batman.
With the ever-increasing worldwide popularity of Batman, Blayne Siegel and his Kinetix creative team are looking forward to designing innovative ways to create a successful collection for both Batman and Kinetix fans alike. This unique collection will incorporate a wide range of apparel, including a line inspired by Warner Bros. Pictures’ highly anticipated theatrical release “The Dark Knight Rises.” Items will include tanks, basic tees, hoodies and our well- renowned textile differentia.
Using super-soft Pima cotton in their graphic t-shirts, Kinetix is excited to synthesize a product that will appeal to a diversified culture, inspired by art, music and technology, yet driven by the freedom of an individual lifestyle fused with energetic combinations of classic American luxury and luscious artistic design.
“I have always been fascinated by the realm of Batman and how he has become one of the most successful and influential comic book legends of all time,” said Blayne Siegel. “I’m intrigued by the artistic history and drawn to the world of DC Comics. The super heroes and villains inspire me to interpret these legends with my own twist.”
The Batman themed collection will be available at high-end department stores and specialty boutiques throughout the United States. It will be released under Kinetix, and as always will stay true to its distinct quality standard. Produced and made in Los Angeles, wholesale prices will range from $20 to $220.
BATMAN and all related characters and elements are trademarks of and (c) DC Comics.
Kinetix is comfortable base apparel for the sexy confidence of success. Based in Los Angeles. Kinetix affords freedom of individual style through energetic combinations of classic American luxury and clean bold graphics.
Designer Blayne Siegel delivers distinct fashion forward apparel to the industry. Kinetix is a refined quality driven brand that reflects the jetsetter costumer while embodying a resilience of spirit and a soft-spoken command of one’s lifestyle.
Kinetix products have a softness to die for. Men can garb boyish brawn in an array of vintage-inspired t-shirts, using fine natural cottons and original burnout blends, Blayne Siegel’s creative team adds a variety of stitch techniques, stunning graphics, details that convey a handcrafted hardware feel. Kinetix is made in Los Angeles, worn worldwide.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash, etc.), Vertigo (Sandman, Fables, etc.) and MAD, is the creative division charged with strategically integrating across Warner Bros. and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment, and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is the largest English-language publisher of comics in the world.